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The use of WhatsApp and Facebook works as an advertising and feedback platform for us as we inform stakeholders about upcoming events as well as post pictures to give feedback as to how an event unfolded.
Its a question of ensuring that the team understands our role in stakeholder engagement more than anything. a way of going about is that you develop a stakeholder engagement specific plan and whilst developing the plan you also seek their input in order to ensure that they are informed and have sense of ownership towards stakeholder engagement and its values, you make sure that your plan is well communicated amongst the team and you make sure that they are part and parcel of the implementation of the plan.
In one of our meetings we once had a colleague say;”thank you for inviting us and acknowledging us as it has elaborated to us where we are going and as a result it has increased our commitment”.
An example of an approach that we employed was that on the development of our CAG/CAB plan we involved our site PI and other team members, this ensured that all decisions were done collectively and that makes way for collective commitment in the implementation of those plans. We also invite our site PI and one member of the community engagement team regularly to our monthly CAG meeting. This ensures that as we develop plans and communicate all parties are involved in implementation and commitment.
